Documentation index for AI agents: https://bynor.ai/llms.txt. Full text of this guide in one file: https://bynor.ai/llms-full.txt.

Guide

Analytics and reports

Competitor analysis on Instagram

How to analyze a competitor's public Instagram profile with the Bynor AI Chat, what you get (recent posts, formats, interactions), the monthly limit and why it does not use AI credits.

Updated · 1 min read

In short

Ask the AI Chat "Look at @username" to analyze a competitor's public Instagram profile. Bynor asks you to confirm with the "Open" button, then reads its recent posts (around 30) with formats and interactions. It needs a Facebook Page or an Instagram connected through Facebook (Meta). Each brand can open 5 profiles a month; an opened profile stays readable for 7 days. It does not use AI credits.

How to analyze a competitor

  1. Open the AI Chat on your brand.
  2. Write, for example, "Look at @competitor" or "Compare me with @competitor".
  3. Bynor shows a card with how many openings you have left this month. Press Open.
  4. The chat reads the profile and answers your question: what they publish, which formats work for them, how their engagement compares to yours.

What Bynor reads

  • Around 30 recent posts of the profile, with their format and interactions.
  • An overview of formats and engagement, with each post compared to the other posts of the same profile.
  • Notes you ask the chat to keep about that competitor.

Bynor does not interact with the profile. The images of the posts you look at stay available in that chat, and the AI can take them as a visual reference when it prepares your content, as it does with images you upload.

Limits

  • Instagram only, and only professional accounts (Business or Creator), because Instagram exposes data only for those.
  • Your brand needs a Meta connection: an Instagram connected through Facebook, or a Facebook Page linked to an Instagram Business account. With Instagram connected only directly (Instagram login), Bynor asks you to connect the Facebook Page first.
  • 5 openings per month for each brand. An opened profile stays available for 7 days; reading it again after that uses another opening.
  • It does not use AI credits.

Frequently asked questions

Can Bynor analyze competitors on TikTok or Facebook?

Not today. Competitor analysis works on public professional Instagram profiles.

Does the competitor know I looked at their profile?

No. Bynor reads public data through Instagram's official interface and does not interact with the account.

Keep reading

AI ChatWhat the Bynor AI Chat can do, example requests, how action cards work, why nothing is published or deleted without your click, and how to open the chat from any page. Dashboard and analyticsWhat the Bynor Dashboard shows (to-do list, goals, widgets, recommended actions), which metrics Analytics tracks for Instagram, Facebook, TikTok, YouTube and LinkedIn, and how often the data is updated. Editorial planHow to create an editorial plan in Bynor with AI or by hand, what a card contains (script, outline, recording), how to edit and regenerate content, share it with a client and move it to the calendar.
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